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LinkedIn & Outreach Automation
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Class 5
LinkedIn & Outreach
Automation & Personalization
Profile, content, connection notes; safe automation.
Objectives
Optimize headline/about and featured projects.
Build a 2-week content system.
Personalize outreach at scale with dossiers.
Playbooks
Profile
Role-specific headline
Quantified about section
Projects with metrics
Outreach
5 connection note templates
Borrowed credibility & relevance
Follow-up cadence
In-Class Exercise
Rewrite headline and about with an LLM.
Draft 3 posts relevant to target role.
Generate 5 tailored connection notes.
Assignment
Outreach pack: 10 warm messages referencing dossiers.
Content plan for 2 weeks (titles, hooks, CTAs).
Image critique with Gemini Flash (profile/banner).
Tools
LLMs
Claude / Gemini Pro 2.5
OpenRouter routing
Automation
Zapier/Make for scheduling
Replit deploy of draft API